endlcom at acm.org
Sat May 13 21:14:10 PDT 2000
* From the T10 Reflector (t10 at t10.org), posted by:
* "Dal Allan" <endlcom at acm.org>
NIKKEI FALL CONFERENCE
Call for Speakers
Many of you are aware of the conference which ENDL co-sponsors with
Nikkei Electronics (Nikkei is #1 in Japanese publications) in September.
The Nikkei Conference will be held again this year at Nikkei Hall in
September 19-20, 2000
Being Tuesday-Wednesday, you can have Saturday at home before departing
on Sunday for a Monday arrival. There is an outside possibility that we
will arrange a Seminar on Monday the 18th if Nikkei feels that some
attendees might want general education on the subject matter of the
program. Only the speakers at that seminar would have to leave on
If you are interested in speaking or visiting, please make a notation in
your calendar so that you can organize customer visits and/or apply for
approval to be in Japan on those dates.
The theme of last year's conference was the management of SANs (Storage
Area Networks), but that did not exclude storage in general or SCSI
or..... The management of SANs is still of interest, but other subjects
that come readily to mind include heterogeneous fabrics and OSFI (Open
Systems Fabric Interconnect), clustering (one of the top three issues
with IT sites), new applications under Intel's VIA (Virtual Interface
Architecture) using the FC-VI standard, and a multitude of others.
The theme is driven by the subjects the speakers want to address rather
than an ENDL or Nikkei objective. The goal of the Nikkei Fall Conference
is to bring the latest in emerging interface and storage technology to
Japan, and to pick one subject now is premature. A theme will become
clear by June or July.
There is a problem in avoiding duplication of content, so choice of
subject matter will be based on the order in which speakers commit. The
early birds get to choose their favorite subject.
The audience is primarily a mix of managers in technical and planning
areas from the major OEMs, distributors and IT organizations (the latter
are an increasing percentage of the audience). Despite the economic woes
in Japan last year, the Fall Conference attracted 200 attendees, and all
of them were key personnel in their organizations.
Speakers can anticipate a large attentive audience (simultaneous
translation eliminates the language barrier). Nikkei Hall occupies the
7th and 8th floors of the Nikkei building which is convenient to Tokyo
Station and atop Otemachi station (serviced by the Marunouchui,
Hanzoumon, Touzai and Chiyoda lines).
The auditorium is tiered, and it is an imposing site to look up at a
room full of faces. There are complete electronic facilities, and
presentations are VGA output from PowerPoint.
Excluding vendors and/or those associated with the exhibitors, there was
over 200 in the audience. Over 50% were senior engineers and middle to
upper managers from OEMs with about 30% from distributors and the
remainder were either analysts or from the IT staff of large user
companies. The latter are an increasing percentage of the audience and
include those who introduce pilot programs into their corporations. They
work closely with distributors.
Nikkei Group is pretty much all of the trade press in Japan (there are
several papers and magazines in a publishing empire that has no equal in
the U.S. Even magazines that we know as competitors in the U.S. are
published by Nikkei. Nikkei Electronics and Nikkei Byte are the premier
electronics magazines. Editors from many publications attended the
conference and interviewed several of the exhibitors and speakers.
An Exhibitors Reception will be held on the first evening. Last year was
an outstanding success, and there are a limited number of exhibit spaces
available (preference will go to the early birds).
Final pricing has not been established yet, but should be in the same
ballpark as last year at $6,000 to exhibit at the reception and $2,600
for a full page ad in the conference brochure.
The translation is professionally done from Japanese-English as well as
English-Japanese so we are able to share the podium with local speakers
and know what they had to say. The simultaneous translation over
wireless headsets not only makes it easy for the audience, the panels
are more interactive than you would otherwise expect.
If you are interested in knowing more, let me know at endlcom at acm.org so
I can provide you with some history and background material.
- - - - - - - - - - - - - - - - - - - - - - - -
NIKKEI FALL CONFERENCE SIGNUP
Exhibitor at the Reception on Monday evening ___
Advertisement in the conference brochure ___
A presentation entitled: _______________________________________
- - - - - - - - - - - - - - - - - - - - - - - -
If my glowing hyperbole makes you suspicious and you would like to get a
second opinion, you can call anyone on the list of speakers below (if
you need a contact number, let me know) or check with the exhibitors on
what they thought about the quality and quantity of their leads.
Speakers last year were:
Bob Selinger Adaptec Yuichi Arai Netmarks
Rob Davis Ancor Johan Olstenius OneofUs
Mark Lewis Compaq Skip Jones QLogic
Tim Logan Datacore Software Harry Mason STA
Philip Black Dot Hill Systems Dave Anderson Seagate
Mike Fitzpatrick FCIA Jim Hughes StorageTek
Mike Fitzpatrick Fujitsu America Ken Hallam Unisys
Rich Lautzenheiser Hewlett Packard Bob Brencic Vixel
George Penokie IBM Jeff Williams Western
Antony Chapman Interphase Hank Pselos Xyratex
Exhibitors last year were:
ADIC Hewlett Packard QLogic
Compaq Interphase STA
DTC Japan/Dot Hill LSI Logic StorageTek
Digital Technology Methode Electronics Vixel
ENDL Netmarks Wavecrest/Intest
FCIA OneofUs Company Xyratex
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